What is Design Thinking and why is it so popular?

Design thinking is a process that combines the creation of products, services, and experiences with the goal of solving problems. It’s a holistic approach to problem-solving that considers all aspects of a situation when trying to find solutions, rather than focusing on one specific aspect. Design thinking is used in many fields—including architecture, engineering, marketing, and education—and has become increasingly popular over the past few years as businesses try to find new ways to innovate their offerings and engage with customers who are expecting more from them.

Design thinking was first introduced by David Kelley in his 1984 book The Art of Innovation: Lessons in Creativity from IDEO, America’s Leading Design Firm, which focuses on how IDEO uses design thinking to solve problems in their clients’ businesses. He later co-founded IDEO with Tom Kelley (no relation), an industrial designer who worked at P&G before joining IDEO in 1984.

The idea behind design thinking is that you can use it to solve any problem—whether it’s in the workplace, at home, or anywhere else. The process involves six steps: empathize, define, ideate, prototype, test, and repeat. Once you’ve gone through all six steps, your solution should be ready for implementation!

Design thinking is a process that encourages you to think creatively and come up with solutions that are not only innovative but also effective.

Design Thinking from Unsplash

There are many reasons why design thinking is so popular today:

First of all, people love being creative! Design thinking lets them do just that. Second of all, it’s a way for people to showcase their skills and show off what they know best. Thirdly, design thinking gives people an opportunity to make money! Designers can charge clients for their services based on how much time they spend working on each project which usually means more money per hour.

The basic idea behind design thinking is that the way we learn as children—by trying things out, and seeing what happens when we try them out in different ways—is still one of the best ways to solve problems as adults. We use this kind of learning when we play with toys as kids: we take apart our toy cars and put them back together again; we draw our own stories on paper; we experiment with different kinds of art supplies until we find something that works for us.

But as adults, most of us don’t have time to experiment like this anymore—we have deadlines and responsibilities! That’s why design thinking came about: so that people could apply these same principles to solving real-world problems.

Design thinking is a problem-solving process that focuses on how people interact with products and services. It’s used throughout the business world to help companies improve their products and services, as well as to create new ones.

Design thinking has become increasingly popular in recent years because it’s been shown to help companies increase profits, save money, and create better solutions for both customers and employees alike.

As mentioned earlier, Design thinking has been around for decades now—but lately, it’s been getting a lot more attention from tech companies around the world. Why? Because design thinking is about creating better experiences for users—and those companies want better products! They know that if they can create an experience that works well for their users, they’ll have happier customers who are more likely to come back again and again.

Design Thinking from Unsplash

Design thinking is a popular approach to solving problems, which purports to involve empathy, collaboration and creativity. This method considers the needs of users, their culture and their environment and then creates products that meet those needs.

Some of the biggest names in the business world are applying this method to their work, including Apple, General Electric and Google. Here’s why: Design thinking is a great way to innovate and create new products or services. This can be especially useful if you’re trying to create something that hasn’t been done before—like an alternative energy source or a new type of medical device.

Design thinking also helps companies understand their customers better so they can give them what they really want. It’s an effective tool for developing products that solve problems in innovative ways by bringing together different perspectives from different departments within the company (such as marketing). Design thinking helps businesses identify what matters most to their customers so they can make more informed decisions about their products or services—and ultimately increase sales!